Fall Somewhere Beautiful: Napa at Harvest
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Fall Somewhere Beautiful: Napa at Harvest

Everyone goes to Napa in summer. The people who know go in September, during crush. Here's the trip — and what to pack.

No. 1 Serum: The Science Behind the Recovery
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No. 1 Serum: The Science Behind the Recovery

Most Vitamin C serums are dead before you finish the bottle. Here's the molecule we use instead, and the clinical work behind it.

Pucker Up for Fall: Transitioning Your Lip Game
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Pucker Up for Fall: Transitioning Your Lip Game

Summer lips and fall lips aren't the same job. Here's the shade shift — and the treatment layer underneath — to bridge the season.
The After-Sun Edit: What Your Skin Actually Needs Right Now
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The After-Sun Edit: What Your Skin Actually Needs Right Now

Summer was worth it. It also left evidence. Here's the honest audit — and the one product that does the most to reverse it.
Mount Fuji framed by pink cherry blossoms in spring
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MUTHA On-the-Go: Japan

Hope's Japan: the stays, the meals, the hidden shopping — and the three products that keep skin right in Tokyo's summer humidity.

Model resting in bed wearing an eye mask in soft morning light.
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National Relaxation Day Is Our Kind of Holiday

Hope's version of doing nothing, beautifully. A slow at-home ritual for National Relaxation Day — no spa, no appointment.
Model touching her cheek with a tight, uncomfortable expression.
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Why Your Skin Feels Tight After Cleansing (And How to Fix It)

If your skin feels tight after you cleanse, that's not clean. That's stripped. Here's the difference — and how to fix it.
MUTHA Body Oil bottle with oil pouring over marble blocks.
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Body Oil, By the Numbers: How to Use It & Why It Works

A body oil that absorbs in under two minutes and layers like a dream. Here's how to use it — and the six oils that make it work.
Three shades of MUTHA Pucker Up Lip Plump swatched side by side.
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The Gloss That Does More Than Gloss

A gloss that plumps, hydrates, and refines lip texture with continued use. Here's what's actually in Pucker Up — and why it works.
Model looking out an airplane window above the clouds.
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What's In My Carry-On (That My Skin Actually Thanks Me For)

Flying is brutal on skin. Hope doesn't travel with her whole routine. She travels with four products that handle everything.
MUTHA Body Cleansing Gel dispensing onto wet skin in close-up.
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The Cleanser That Earns Its Spot in Your Summer Routine

Most people clean less in summer and call it simplifying. Their skin pays for it. Here's what actually belongs in the wash.
Wide view of Aspen, Colorado at sunset from a mountainside.
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MUTHA On-the-Go: Aspen, Colorado

Hope has an apartment here. This is where she actually goes, what she orders, and what her skin needs at 8,000 feet.
Hand holding a wet MUTHA Body Oil bottle with water dripping.
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Body Oil All Summer. Here's Why.

Six oils. One brief that took longer than expected to solve. Here's how the Body Oil was made — and why summer is when it earns its place. 

Model with sun-lit bare skin outdoors in summer light.
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Your Summer Skin Edit: What Actually Changes When the Heat Hits

The edit isn't about less. It's about different. Hope on what actually changes when summer skin shows up — and the precise swaps that make the whole routine work.
Three MUTHA Pucker Up Lip Plump tubes on a riser with product dripping.
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Pucker Up: How It Happened

A year of formulas. A year of no's. And then one hour outside Milan.

Black and white portrait of a woman seated in a chair for the MUTHA-isms series.
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Celebrating MUTHAS

Real women. Real mothers. Real talk. We asked our friends of the brand to share the words, moments, and mannerisms their mothers left behind — and what came back was honest, funny, and deeply felt. This is MUTHA-ISMS.

MUTHA Up All Night Eye Cream full size beside the mini tube.
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SPRING FORWARD?

WE HAVE YOUR EYES RESTED DAY AND NIGHT!

MUTHA No. 1 Serum held beneath pouring water and splashes.
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C THE DIFFERENCE: WHY VITAMIN C MATTERS

Vitamin C is one of skincare’s most celebrated ingredients for good reason. It helps visibly brighten, improve the look of uneven tone, and support skin’s defense against oxidative stress. But here’s the thing, not all Vitamin C works the same.

Model using a cotton round with MUTHA Amniotic Toner on her cheek.
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TONE IT LIKE YOU MEAN IT

There's a reason for the name...inspired by the fluid that protects in the womb, it’s made to restore, not irritate, for baby-soft skin, every day. Powered by PHAs and AHAs to gently exfoliate, smooth texture, and boost glow. No sting, no stripping.

MUTHA No. 1 Serum bottle on a light background with a shadow.
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BACKSTORY ON THE NO. 1 SERUM

A LITTLE BACKSTORY ON THE NO. 1 SERUM AND WHY I CREATED IT IN THE FIRST PLACE.

Mother's Day gift collage with a black and white family portrait and MUTHA products.
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MOTHER'S DAY GIFTS THAT WILL MAKE HER MELT

Mother’s Day always hits different. As a mom, it’s the tiny, melt-worthy moments that stay with me. It’s a hug out of nowhere, a hand-scribbled note, an unexpected "I love you."

This year, I pulled together my favorite gifts and beauty rituals to celebrate every kind of MUTHA and help you feel seen, loved, and cared for.

Hand dispensing MUTHA cream beside texture swatches on white.
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FILE THIS UNDER: THINGS YOU NEED

MORE THAN JUST VITAMIN C

MUTHA On-the-Go Thailand image of longtail boats before limestone cliffs.
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MUTHA ON-THE-GO: THAILAND

The wait is over—White Lotus is back, and we know you're all caught up. Like everyone else, we are already planning our next trip—and deep diving on Thai beauty secrets!

Collage with a black and white beach portrait, a MUTHA face mask, and wellness products.
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MUTHA says “be smooth”

In a MUTHA’s world, “smooth” is more than skin deep. It’s how we build rituals that help us move through life with a little more ease.

Here’s to skin that feels as good as your systems.

MUTHA Body Oil and Body Butter shown side by side against white panels.
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BODY BUTTER VS. BODY OIL

Two icons. One glow goal.

Flat lay of MUTHA Body Butter Melt with beauty tools and event photographs.
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What I’m Reaching for Lately: Body Butter Melt

Life has been a lot lately in the best way. From walking the Met Gala red carpet to celebrating our Body Butter Melt launch in NYC, to getting home and instantly locking into mom-mode.

I’ve been in every version of myself these past few weeks.

And through all of it, this is the one product I’ve been reaching for on repeat.

Model sunbathing on a striped towel beside MUTHA Body Oil at the water's edge.
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MUTHA ON-THE-GO: Wherever You’re Going, Go Glowy

Vacation skin hits different when your routine travels well. Whether you're beachside in Positano or cooling off in Aspen, we've matched your favorite getaways with skincare that works with the climate. Not against it.

Monthly Dose of Self-Care collage with supplements and MUTHA products.
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Your Monthly Dose of Self-Care

Let’s be real—juggling life as a mom, entrepreneur, and human (who also needs sleep?!) means wellness isn’t just a luxury
—it’s survival.

Lately, I’ve been leaning into small but powerful shifts to feel more grounded and energized. 
No 5 AM ice baths here (bless those who can),
but here’s what’s actually working for me.

Out with the old, in with the glow graphic with a freckled model and MUTHA Amniotic Toner.
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It’s the secret to smoother, brighter skin.

Acids like AHAs, BHAs, and PHAs dissolve dead skin cells, clear pores, and help your skincare work way better.

Spring Forward graphic with MUTHA Up All Night Eye Cream beside coffee pouring into a mug.
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We have your eyes rested

Caffeine extract is known to help reduce the appearance of puffiness and swelling around the eyes and diminish the look of dark circles.

MUTHA On-the-Go Provence, France title card over a lavender field and stone farmhouse.
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MUTHA ON-THE-GO: PROVENCE, FRANCE

Sun-drenched vineyards, mineral-rich thermal spas, and effortless French beauty. From antioxidant-rich grapes to ultra-hydrating rituals, we’re taking notes (and packing our skincare must-haves).